What we do

Drive your business forward.

Services 01 to 03 are the foundations: a site that converts, tracking you can trust and the search groundwork. Services 04 to 06 are the growth work built on top, plus the back-office automation that keeps it running.

Service 01

Website Development

We build sites around how your customers search and decide: fast, mobile-first, and structured so the next step (book, call, visit) is always obvious.

Every site comes with proper on-page SEO built in from day one, not bolted on afterwards. And if you want to see what your site will look like before committing, we'll build you a working prototype first - free.

You also get a simple admin portal, so you can edit key sections yourself and raise a ticket with us for bigger jobs.

Get a free prototype
What's included
Custom design and build (no page-builder templates)
Mobile-first, fast-loading, Core Web Vitals optimised
On-page SEO built in from day one
Google Analytics 4 and conversion tracking setup
Google Business Profile integration
Free working prototype before you commit
3-week average turnaround from brief to live
Simple admin portal so you can edit key sections yourself and ticket us for bigger jobs
See it on the road
FAQs

Website Development questions

How long does a new website take to build?
Most sites go from brief to live in about three weeks. We start with a free working prototype so you can see and click through your site before any invoice is sent.
Do you use templates or page builders like Wix or Squarespace?
No. We custom build every site in modern code (React with Tailwind on TanStack Start). It is faster, ranks better, and is not locked to one platform.
Will the site work well on mobile and load quickly?
Yes. Every site is mobile first and tuned for Google Core Web Vitals (Largest Contentful Paint, Interaction to Next Paint, Cumulative Layout Shift). Most pages load in under two seconds on a 4G connection.
Do you include SEO and analytics setup?
Yes. Every site ships with on-page SEO, schema, a sitemap, robots file, Google Analytics 4 and conversion tracking, plus Google Business Profile integration.
What does it cost?
Most local business sites land between AUD 4,000 and 12,000 depending on page count and integrations. We give a fixed quote after the prototype, so there are no surprises.
Who owns the website when it is finished?
You do. You own the code, the domain, the hosting account, and every analytics property. We do not lock you in.
Can I update the website myself after it goes live?
Yes. Every site ships with a simple admin portal so you can edit key sections, swap photos, and update text yourself. For bigger jobs, you can ticket us directly and the senior who built your site picks it up.
Service 02

SEO / GEO / AEO

Search has three channels now: Google Search, Google Maps, and AI assistants like ChatGPT, Perplexity, and Google's AI Overviews. We work on all three, because your customers use all three.

For local service businesses, Maps visibility is often more valuable than page-one rankings - it's where people go when they need something now. We treat it as a priority, not an afterthought.

Talk to us about visibility
What's included
Full local SEO audit and keyword strategy
Google Business Profile optimisation and management
Citation building and NAP consistency
GEO: structured data and content for AI search
AEO: optimising for AI answer engines (ChatGPT, Perplexity)
Monthly reporting in plain English
See it on the road
FAQs

SEO / GEO / AEO questions

What is the difference between SEO, GEO and AEO?
SEO is classic Google Search ranking. GEO (Generative Engine Optimisation) is being cited inside Google AI Overviews, ChatGPT, Perplexity and Gemini answers. AEO (Answer Engine Optimisation) overlaps and focuses on being the source an AI quotes. We work on all three.
How long until I see results?
Local Maps results often shift inside 4 to 8 weeks with focused Google Business Profile work. Organic search and AI visibility usually take 3 to 6 months of consistent content and technical improvements.
Will my business show up in ChatGPT and Google AI Overviews?
It can. The recipe is clear authoritative content, schema markup, citations from trusted directories, and a clean information architecture. We optimise all four.
Do you guarantee a number one ranking?
No, and you should be wary of anyone who does. Search results are personalised and change daily. We commit to visibility, leads and traffic growth, not to a single keyword position.
Do I need to be on Google Business Profile?
If you serve customers locally, yes. It is the single highest leverage channel for most service businesses. We set it up, optimise it, and manage posts and reviews if you want us to.
Service 03

Paid Ads & Tracking

Paid ads can be the fastest way to fill empty appointment slots or get the phone ringing. We run campaigns across Google, Meta (Facebook and Instagram), TikTok, Bing, and LinkedIn, picking the channels that actually match where your customers are. The most common problem we see is tracking that was never set up properly, so budget goes to clicks nobody can account for.

We set up proper conversion tracking first - so you can see what each dollar is doing - then build campaigns around the searches, audiences, and creative that matter most for your specific business.

Talk to us about ads
What's included
GA4 and cross-platform conversion tracking setup
Google Ads, Meta (Facebook/Instagram), TikTok, Bing, and LinkedIn campaigns
Channel strategy: the right mix for your audience and budget
Ad copywriting, creative, and short-form video
Landing page optimisation
Ongoing campaign management and A/B testing
Monthly reporting: spend, leads, cost-per-acquisition
See it on the road
FAQs

Paid Ads & Tracking questions

Which ad platforms do you run?
Google Ads, Meta (Facebook and Instagram), TikTok, Bing and LinkedIn. We pick the mix based on where your customers actually are, not on what we want to sell.
How much should I budget?
For most local service businesses we recommend starting at AUD 1,500 to 3,000 per month in media spend plus management. Below that, learning algorithms struggle to optimise.
How do you track whether ads are working?
We set up GA4, Google Tag Manager and platform conversion APIs first. You see leads, calls, bookings and revenue against each campaign in a monthly plain-English report.
Are we locked into a long contract?
No. We work month to month. If we are not earning our keep, you can leave with 30 days notice.
Can you also create the ad creative?
Yes. Ad copy, static creative and short-form video are part of the service. We can also brief your in-house team if you prefer.
Service 04

Email Marketing

Getting a new patient or customer is the hard part. Email is how you keep them and bring them back, and it usually costs less per booking than any other channel.

We build sequences that fit how your business actually works: onboarding, appointment recalls, newsletters people actually open, and automations that run without you lifting a finger.

Talk to us about email
What's included
Platform setup (Klaviyo, Mailchimp, or your existing tool)
New patient / customer onboarding sequence
Recall and reactivation automations
Monthly newsletter design and copywriting
List segmentation and hygiene
Open rate, click rate, and revenue tracking
See it on the road
FAQs

Email Marketing questions

Which email platform do you use?
ActiveCampaign is our default platform. If you already use Klaviyo, Mailchimp, HubSpot, MailerLite or another tool, we can work in that too.
What kind of emails work best for local businesses?
Onboarding sequences for new patients or customers, appointment recalls and reactivation flows, a monthly newsletter, and seasonal campaigns. These four usually return many times the cost.
Will this comply with the Spam Act 2003 and Privacy Act?
Yes. Every sequence includes proper consent capture, an unsubscribe link, sender identification and a privacy reference. We follow the Australian Privacy Principles.
How often will you send emails to my list?
Once a fortnight to once a month for a newsletter, plus automated emails triggered by behaviour. Frequency depends on your audience, not a fixed rule.
Service 05

AI & Automation

AI is moving quickly and it is hard to tell what is worth paying for. We start by working out where AI and automation would actually save you time or win you customers, then build those parts.

On the customer-facing side that might be an AI assistant on your site, a bespoke screening tool, or a smart booking flow. Behind the scenes it's the admin and operations side that quietly compounds: ambient AI scribes that cut documentation time, automated patient recalls and reactivation, AI-triaged intake, no-show reduction, after-hours call summarisation, claim follow-ups, rostering, and the unglamorous tail-end of every consult. We're an agency, not a product, so we'll bespoke-build, customise an off-the-shelf tool, or implement someone else's - whatever actually fits your practice.

Talk to us about AI
What's included
Discovery: where AI and automation actually pay off for you
Customer-facing: AI assistants, chatbots, screeners, smart booking
Admin & ops: ambient scribes, intake triage, recalls, rostering, billing follow-ups
After-hours: call summarisation, AI-drafted responses (human-approved)
Integration with your practice management, calendar and existing tools
Build, buy, or customise - whatever fits best
See it on the road
FAQs

AI & Automation questions

What kinds of AI projects do you actually deliver?
On the customer side: AI assistants on your site, bespoke screening tools, smart booking flows and review-reply generators. Behind the scenes: ambient AI scribes, intake summarisers, recall automations, after-hours call summarisation and claim follow-ups.
Is patient or client data safe?
Yes. We design for data minimisation, use providers with Australian data residency where possible, and never train public models on your data. Every project ships with a privacy impact summary.
Do I need to replace my practice management software?
Almost never. Most of our work plugs into the system you already use (Best Practice, Genie, Cliniko, Halaxy, ezyVet, Vetlink, Minfos and so on).
What does an AI project cost?
Discovery is a fixed AUD 1,200. Build projects typically range from AUD 4,000 for a focused tool to AUD 25,000 for a multi-system workflow. We always start small and prove value first.
Service 06

Content Creation

Content is what search engines and AI assistants read, and what customers judge you on. We write the words and produce the images and video your business needs, in your voice.

That includes SEO-led blog content (the same engine we use to keep our own site fresh), social posts, photography, and short-form video. We can run it as a one-off project or as an always-on programme.

Talk to us about content
What's included
SEO and AEO-optimised blog articles
Social media content and scheduling
Photography and short-form video
Brand and website copywriting
Email and newsletter content
Ongoing content programmes or one-off projects
See it on the road
FAQs

Content Creation questions

Do you write content yourselves or use AI?
Both, on purpose. We use an AI-assisted pipeline for first drafts at scale, then a human editor for accuracy, tone and brand voice. You get the speed of AI with the polish of a real writer.
Will this content rank in Google and be cited by AI?
Yes, that is the goal. Every article is briefed for a real search intent, includes FAQ schema, and is structured so AI assistants can lift clean answers from it.
Can you handle photography and video too?
Yes. Brand photography, short-form vertical video for TikTok and Reels, and longer YouTube pieces. Melbourne shoots in person, regional clients via remote-directed shoots.
Can I see the content before it goes live?
Always. Nothing publishes without your approval. We can also publish directly to your CMS or hand over ready-to-paste drafts.
What clients say
We wanted a simple website that satisfied our specific needs. Street Solutions was able to identify what those needs were and work with us to get the best outcome. We are very pleased with both the quality and speed with which the website was produced. We were also happy with the price, it was substantially less than others quoted who had a one size fits all approach with no way to customise to our needs. Happy to recommend Street Solutions.
Tim MurrayPharmacist, Cessnock Pharmacy
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